Marketing Executive

  • Oldtown Singapore Pte Ltd
Permanent, Full Time Marketing|Public Relations 2 Years Diploma
D14 Eunos, Geylang, Kembangan, Paya Lebar D22 Boon Lay, Jurong, Jurong Island, Tuas

Job Description

Job Summary:To assist Marketing Manager and responsible to all marketing matters  

Key responsibilities and accountabilities:

As a marketing executive, you will report to the Marketing Manager and your responsibilities will include but are not limited to:

  • Lead digital initiatives.
  • Monitor online marketing trends.
  • Manage media agencies and other partners.
  • Drive sales target and return on investments.
  • Create marketing and branding strategies and directions.
  • Optimize online advertisements to increase brand awareness.
  • Handle and maintain all daily marketing administration include enquiry.
  • Plan, implement and execute on A&P or Local Store Marketing activities.
  • Administer the Company’s social media marketing and advertising platforms.
  • Discipline in execution and follow up of campaigns to achieve desired results.
  • Update contents on company’s website, digital channels and social network pages.
  • Maintain confidentiality with regard to the information being processed, stored or accessed.
  • Implement and execute yearly promotion schedule in accordance with the company growth and development.
  • Assist in coordinating events such as opening of new outlets, launching of new products, or other activities to gain public attention through various media.
  • Marketing research and study on the relevant topic such as menu mix performance, customer segmentation, new product launching, F&B industry changes and update, competitor’s activities and performance.
  • Any other ad-hoc duties assigned.

 

Job Requirements

The successful candidates must have:

  • Minimum 2-3 years relevant working experience managing digital and social media marketing platforms, probably in F&B business
  • Minimum diploma in marketing or any related field
  • Great personal drive & ownership
  • Strong passion for brand building and creativity
  • Excellent communication skills (written & oral)
  • Strong interpersonal, communication and customer relationship skills
  • Proactive & able to work independently
  • Work location – Able to work in West area.

Job Role

Marketing/Public Relations

Position Level

Junior Executive